Streaming Video & Ads for others release notes

November 12, 2025

Media agent for Roku v4.0.4

Fix

Avoid adding appId from dataToken.
Fix nrSendErrorEvent to send proper data.

October 22, 2025

Media agent for Roku v4.0.3

New feature

Ad error timing analytics

Added comprehensive tracking for ad error recovery patterns to enhance video advertising analytics.

What's changed

New timing attribute

timeSinceLastAdError: Tracks elapsed time since the last ad error occurred
- Available for VideoAdAction event type only
Provides insights into ad error patterns and recovery times
Helps optimize ad error handling strategies

Implementation details

Enhanced nrTrackRAF() function with error timestamp tracking
Added conditional attribute logic in nrAddRAFAttributes() function
Implemented robust error state management for accurate timing

April 22, 2025

Media agent for Roku v4.0.2

Updated

Added contentBitrate attribute to video events. This uses segmentationBitrate if available, and falls back to streamBitrate when necessary.
Added adBitrate attribute to ad events. The ad bitrate is now extracted using multiple methods and is standardized to bps (bits per second).
Added timeSinceLastError attribute to error events, reporting the time elapsed since the previous error event.

April 22, 2025

Media agent for Roku v4.0.1

Fix

Renamed errorName with errorMessage as errorName has been deprecated.

February 25, 2025

Media agent for Roku v4.0.0

New features & enhancements

New Event Types Introduced
- VideoAction: This event type represents standard actions related to video playback and interaction.
- VideoErrorAction: This event type captures errors that occur during video playback, providing detailed insight for troubleshooting.
- VideoAdAction: Dedicated event type for tracking actions related to video advertisements, ensuring better granularity and reporting.
- VideoCustomAction: A flexible event type for custom actions and interactions within video applications.
- ConnectedDeviceSystem: This event type monitors general system level events.

Deprecations

RokuVideo
- The RokuVideo event type has been deprecated. Users should transition to using the newer event types that offer enhanced tracking capabilities and specificity.
RokuSystem
- The RokuSystem event type has been deprecated. Users should transition to using the newer event types that offer enhanced tracking capabilities and specificity.

New attributes introduced

We have introduced a set of new attributes to enhance data tracking and analytics. These attributes provide additional context and details for the new event types. Please refer to the data model documentation for more details.

Impact & actions required

Transition from RokuVideo: Users currently tracking RokuVideo events should adapt their implementations to utilize the newly introduced event types. This change provides improved specificity and scope in tracking actions across video interactions.
Update Implementations: Integrators should update their systems to leverage new attributes introduced with the release, which provide richer context and detail for event tracking.
Testing & Validation: We recommend testing the implementation of new attributes and event types to ensure compatibility and correct data transmission.

Additional information

For more details on implementing these changes, refer to the updated documentation and integration guides available here. Should you have any questions or require further assistance, please reach out to our support team.

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